Case Study: Indian Manufacturer of Dietary Supplements — Entry into the EAEU Market1. The ClientAn Indian manufacturer (Madhya Pradesh)
of dietary supplements (DS) interested in launching their products in the Russian market.
Initial Situation: The client had limited knowledge of the EAEU registration procedure and did not know where to begin.
2. The ChallengeThe client needed not only to register their products but also to understand
which products to prioritize for market entry, and how to navigate the entire process — from documentation to the shelf — as efficiently as possible.
3. Our SolutionSoloreg guided the client from the very beginning:
1.
Portfolio Audit: We reviewed the client's full product list.
2.
Market Research: We researched the market and selected the
10 top-selling products from their portfolio.
3.
Strategic Recommendation: We advised registering the products via the
EAEU procedure instead of the Russia-only national procedure.
4.
Full Support: We successfully registered 10 DS products under the EAEU format.
5.
Second Stage: We helped the client engage and establish an agreement with a distributor.
Key Advantage for the Client: Registering via the EAEU procedure not only saved time and money but also allowed them to
launch in 5 countries simultaneously instead of just one.
4. The ResultIndicator | Achievement |
Registration | Successfully obtained EAEU certificates for 10 DS products. |
Market Entry | Products launched in 5 EAEU countries at once (instead of 1). |
Distribution | Established a partnership with a distributor. |
Current Stage | The client has now started registering their medicine products with Soloreg under the EAEU procedure. |
Having
Indian-speaking staff at Soloreg ensured the client felt fully understood and comfortable throughout the entire process — with no language or cultural barriers.
